Established in 2015
Baxter and wife, Taylor, opened the guitar shop in June of 2015 featuring three major brands: Fender, Gretsch and Taylor. "Custom Shop guitars were one of our main focuses when we opened, we wanted to have the best guitars that could be found in North Carolina, and even in the Southeast so we always focused on quality over quantity." The shop has been honored as a "Top 100" by the National Association of Music Merchandisers (NAMM) for 4 consecutive years. The shop strives for a boutique environment, a place for people who love guitar while also being competitively priced so our customers can feel good about buying local.
Photo by John Gessner for The Pilot
Grand Opening Article from the Pilot, June 26, 2015
Our name is derived from the original building where our store is located in Southern Pines, NC. It was built in the 1920's and was originally a casino where locals came to hang out and try their hand at cards or dice.
The restoration prior to the guitar shop opening was to return the interior of the building to a more historically accurate setting; wood floors were re-purposed from a hundred year old tobacco barn in Carthage, NC and original old ceiling and support beams exposed.
The Casino Guitar by Epiphone
A beautiful guitar with a rich history, but purely coincidence that the shop shares its name with the Epiphone Casino Guitar.
Made by Epiphone after the company was acquired by Gibson in 1957, the Casino guitar is most likely famous due to its close association with The Beatles.
The Epiphone Casino still has the same classic look of the mid 60's. It was played by artists including Paul McCartney, Paul Weller, Noel Gallagher, Keith Richards and Gary Clark, Jr.